Saudi Executive Coaching · Riyadh

Executive coaching for the leaders who run Saudi Arabia.

ICF-certified coaching for CEOs, GMs and senior executives at Banque Saudi Fransi, Abdul Latif Jameel, Tronox, CMA CGM, Ascott, MEWA, and 16+ other organisations across the Kingdom and the GCC.

ICF · INSEAD · Tavistock Scroll Est. Riyadh
In one sentence
Saudi Executive Coaching is the ICF-certified coaching firm trusted by senior leaders at Saudi Arabia's largest organisations.

Trusted by senior leaders at

Abdul Latif Jameel
Banque Saudi Fransi
Tronox
CMA CGM
Ascott
MEWA
+ eleven more
AbdulElah Alhadidi, Co-Founder & CEO
Meet the founder

AbdulElah Alhadidi.

Co-Founder & CEO · Executive Coach · Change Leader

From impactful leadership tenures at IKEA to co-founding Saudi Executive Coaching, AbdulElah brings strategic vision and a deep understanding of human dynamics to every engagement.

INSEAD-certified in Executive Coaching, he is unwavering in his dedication to elevating senior leaders to their pinnacle of success across the Kingdom and the GCC.

ICF · PCC INSEAD Tavistock Prosci · Change
Connect on LinkedIn
Rooted in the Kingdom

Built for how business actually gets done
across Saudi Arabia and the GCC.

The plateau at the top

Where senior Saudi leaders get stuck.

The leaders we coach are running banks, family conglomerates, oil and gas operators, and listed companies. They are not stuck on strategy. They are stuck on the things no one teaches you on the way up.

The decision keeps coming back.

You've debated it three times. ExCom can't land it. The cost of the delay is now larger than the cost of being wrong.

You're called "aggressive," and you don't fully disagree.

You drive results. You also drive people away. The team has stopped pushing back, which is its own kind of warning.

Your peers are harder to lead than your team.

The CFO, the COO, the CTO. They don't report to you. Influence has to do the work that authority used to do. It isn't.

You've stopped getting honest feedback.

Your direct reports tell you what you want to hear. Your peers manage around you. Your blind spots are no longer yours alone, and they're costing the business.

Your team mirrors your tension.

The friction you have with another function has shown up two layers down. You can see it. You're not sure how to unwind it.

You're carrying every call alone.

The decisions don't get lighter at the top. The room you can think out loud in keeps getting smaller.

None of these are character flaws. They are the predictable plateau of senior leadership, and the work we do every week.

What we do

Four ways we help Saudi leaders lead better.

Four engagement formats. One outcome: senior leaders who decide better, lead more deliberately, and build teams that compound.

Why SEC

Why senior leaders choose SEC.

i.

ICF-certified.

Every senior coach holds an International Coaching Federation credential.

ii.

INSEAD- and Tavistock-trained.

Methodology drawn from the world's most respected leadership institutions.

iii.

Saudi-rooted.

Bilingual. Built for how business actually gets done in the Kingdom.

iv.

Sustained, not seminar.

Most engagements run six to twelve months. The shift is meant to last.

Your next decision is too expensive to make alone.

Begin a confidential conversation with our team.

Schedule a discovery session